AdTech Dashboard

TradeTracker is a global performance marketing platform that helps advertisers and publishers monitor, manage, and optimize campaign performance. Its dashboard brings complex performance data into one place, giving users clearer visibility into results, trends, and opportunities.

Designing the AdTech Dashboard

The goal was to simplify a data-heavy dashboard experience and make critical information easier to understand and act on. I focused on improving information hierarchy, surfacing key performance metrics, reducing visual complexity, and creating a more intuitive experience that helps users make faster, more confident decisions.

What's next

Network POS (Fintech)

Network Dine is a waiter-focused mobile POS experience designed for Network International’s handheld payment device. The project brings table selection, order taking, bill management, split payments, checkout, and receipt handling into one streamlined workflow, helping restaurant staff serve guests faster, reduce errors, and manage daily operations more efficiently.